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Jung-gu, Seoul

Taegeukdang: Seoul's Historic Pastry Time Capsule

πŸ“About

Established shortly after Korea's liberation, Taegeukdang is a monumental bakery that has preserved its 1970s-era interior and classic recipes. Stepping inside feels like entering a grand hotel from the mid-20th century, with crystal chandeliers and vintage wooden display cases. It is famous for its 'Monaka Ice Cream,' which has been a favorite treat for Seoulites for over 70 years. It’s a space where 'Grandpa's favorite bread' is now shared with Gen Z foodies.

✨Must-Try Highlights

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The 'Taegeukdang Monaka'β€”a crispy wafer filled with handmade milk ice cream.

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The 'Sarada-ppang' (Salad Bread)β€”a thick, heavy bun stuffed with crunchy vegetable salad.

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Try the 'Oran-da' or traditional crackers for a true vintage Korean snack experience.

πŸ—ΊοΈLocation

πŸ’‘Local Tips

The Main Store

The branch at Dongguk University Station is the original and has the most impressive retro interior.

Monaka Tip

The ice cream is frozen quite hard. Wait about 1-2 minutes for it to soften slightly for the best texture.

Butter Cake

They still sell old-fashioned butter-cream cakes with retro designs, which are very popular for nostalgic celebrations.

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